photo by andy deluca


Max Friedman is a New York City based director of theater, concerts, and cabaret. 

He most recently staged the Off-Broadway premiere of Midnight at The Never Get by Mark Sonnenblick at the York Theatre Company. The York Production received Lortel and Outer Critics Circle nominations for Outstanding Off-Broadway Musical. Max previously staged the show for an acclaimed six week run at The Provincetown Inn in Provincetown, MA after having developed the show at the beloved midtown cabaret institution Don’t Tell Mama and in it's subsequent run at 42West as part of the 2016 New York Musicals Festival. For his work on Midnight at The Never Get, Max was is the recipient of a 2017 Bistro Award and a 2019 MAC Award.

Max is currently represented on Broadway as the Assistant Director of the hit musical Be More Chill by Joe Iconis & Joe Tracz, directed by Stephen Brackett. He previously held this role on the sold out Off-Broadway production of the show at The Signature Theater.

Friedman directs the recurring Charlie Rosen's Broadway Big Band concert series which frequently plays before sold-out audiences at Broadway supper club Feinstein's/ 54 Below. Charlie Rosen's Broadway Big Band, which Friedman also co-produces, was nominated for a 2016 MAC Award for Show of the Year. 

Also at Feinstein’s/ 54 Below, Max has directed a concert presentation of Paul Jabara's infamous 1973 Broadway musical Rachael Lily Rosenbloom... and don't you ever forget it, Broadway comedienne Julia Mattison's acclaimed one-woman show Ruby Manger Live: The Farewell Engagement, a concert of The Worst People You Know by Natalie Tenenbaum & Kevin Wanzor, and an evening of new work by composer-lyricist Zack Zadek. He also collaborated with the prolific singer-songwriter Andrew McMahon of Something Corporate & Jack’s Mannequin on Made for Each Other, a theatrical benefit concert for the Dear Jack Foundation.

Other NYC directing include the musical sketch comedy show Noel & Julia's Wayward Brainchildren at Joe's Pub, the multimedia revue The Bluest Ink, which he conceived to feature Charlie Rosen's re-imagined contemporary jazz arrangements of the music of Stephen Sondheim at downtown art space (le) poisson rouge, workshops of Songs For Slutty Girls by Kailey Marshall at Don't Tell Mama & Pace University, Song Moments: Daniel Maté in Concert at The Signature Theatre Studio as part of NYMF 2013, the multimedia concerts They Say I'm Different starring Ariana DeBose & I Could Use A Drink by Drew Gasparini at Joe's Pub, and a sold-out concert staging of 6 by Zack Zadek as part of NYMF 2012. Max has also staged two 4x15 presentations for Musical Theatre Factory, where he is a proud founding member.

Regionally, Max most recently served as the Associate Director for Ogunquit Playhouse's production of Seven Brides For Seven Brothers (dir. BT McNicholl). Previously, he helmed the New Jersey premiere of Murder Ballad by Julia Jordan & Juliana Nash as an environmental production at an Irish Pub in Hoboken for Vagabond Theatre Company. He received a 2013 Carbonell Award Nomination for Best Director (Musical) for his work on the premiere production of the song cycle The Longing and The Short of It by Daniel Maté at Theater Arts Garage in Delray Beach, Florida.

As an assistant director, credits include Ryan Scott Oliver & Hunter Foster's Jasper In Deadland for Prospect Theater Company (dir. Brandon Ivie), The Other Josh Cohen at Soho Playhouse (dir. Ted Sperling), Sam Salmond’s Uncool The Party at Musical Theater Factory (dir. Ashley Rodbro), and many projects with Joe Iconis and Family including Things To RuinBloodsong of Love, and The Annual Joe Iconis Christmas Spectacular (dir. John Simpkins). Max has also worked with legendary directors including Christopher Ashley, Scott Ellis, Sheryl Kaller, and Lonny Price on presentations of musicals in development.

As an Associate Director of Programming at Don't Tell Mama, he has conceived and directed over a dozen original cabaret pieces targeted towards millennial audiences including Keith White Sings Frank Ocean, [Alexander Sage] Oyen Sings OyenLoserSongs: An Evening With Will RolandZack Zadek Loves Katy Perry, and Wasted Tunes: The Songs of Mark Sonnenblick. He has most recently utilized this residence at DTM to helm a series of developmental presentations of new musicals including Songs For Slutty Girls by Kailey Marshall, The Showmen by Noel Carey & Ryan McGovern, Leech by Kelly McIntyre, and Midnight at The Never Get by Mark Sonnenblick & Sam Bolen.